Sponsorship Opportunities
Denver Sailing Association has been home to Denver metro’s competitive sailing community for over 75 years. The club started in 1946 at Sloan’s Lake and later moved to Cherry Creek Reservoir in 1982, where it still resides today. Cherry Creek State Park provides a beautiful venue for the club’s racing and social activities with open and forested natural surroundings, sandy beaches, and mountain views. Its convenient location right at the corner of I-25 and I-225 allows for easy highway access to the club, just minutes from downtown Denver.
DSA hosts an extensive racing program from April through October including 4 complete series races and 2 annual regattas bringing some of the best talent in the state. Off the race course, the club also hosts social events where members can mix, mingle, and have a good time year round as well as educational seminars to grow the sport.
Your support will help DSA continue to be a home for Denver’s sailors and host its many races, regattas, and social events.
Sailing Demographics
SAILORS
3.49 million sailors in the US in 2020
BOATS
16.3 million boats registered in the US in 2014
AVERAGE AGE
3% 18 – 25
7% 26 – 35
34% 36 – 50
30% 51 – 60
26% 60+
GENDER
59% male
41% female
EDUCATION
52% sailors have a college degree or higher
AVERAGE ANNUAL HOUSEHOLD INCOME
70% over $125,000
19.5% over $225,000
SAILORS RANK #1 in…
owning a $50,000 vehicle
spending $5,000 on jewelry
traveling 1st class
having assets of $2.0+ million
Cherry Creek State Park
ORIGIN
Cherry Creek Reservoir built 1950 by the US Army Corps of Engineers
Cherry Creek State Park established 1959 as Colorado first State Park
LOCATION
20 minutes from downtown Denver
50 minutes from Boulder
60 minutes from Colorado Springs
THE PARK
4,227-acre park
850-surface-acre reservoir
PARK VISITORS
2 million visitors in 2021
3rd most popular state park in Colorado
RECREATION
Boating within the top 5 activities at state parks
80,369 recreational boaters visit Colorado marinas, lakes, and rivers annually
Cherry Creek Reservoir allows powerboats, sailboats, paddle craft, and swimming
Source: US Sailing 2010 Demographics Report; Statista Research Department; US Bureau of Transportation
Source: Colorado Parks & Wildlife Reports, Cherry Creek State Park Fact Sheet, Google Maps
| Type | Full Year | Long Series (Spring, Summer) | Short Series (Thaw-out, Frostbite) |
| Price | $1000 | $350 per series | $175 per series |
| # Spots | 1 max per series | ||
| Reservoir Promotion | |||
| Logo displayed at DSA clubhouse | X | X | X |
| Logo displayed on race committee boat | X | X | X |
| Racing Promotion | |||
| Logo included on racing packets and forms | X | X | X |
| Website Promotion | |||
| Logo listed on DSA website w/ URL link | X | X | X |
| Social Media Promotion | |||
| Dedicated Facebook post(s) | 1 per series + 1 off season | 1 per series | 1 per series |
| Season post mention(s) | X | X | X |
| eNewsletter Promotion | |||
| Event enewsletters mention(s) | X | X | X |
- Digital Logos: 2048×2048 max .jpg or .png must be provided by the sponsor.
- Social Media Post: 2048×2048 max image and 150 word max copy must be provided by sponsor.
- Physical Logos + Banners: Must be provided by the sponsor at least a week before the start of display period. Will be returned within a week from the end of the display period.
- Dedicated Post: Must provide all media and copy for post.
| Type | Presenting Sponsor | Silver Sponsor | Bronze Sponsor | Food/Drink Sponsor | In-kind Sponsor |
| Price | $1000 | $500 | $250 | Product | Product |
| # Spots | 1 | 2 | 4 | — | — |
| Naming Promotion | |||||
| Listing as “presented by” in regatta name | X | ||||
| Reservoir Promotion | |||||
| Banner displayed at DSA clubhouse | X | X | X | ||
| Logo displayed on start boat | X | ||||
| Logo displayed on finish boat | X | ||||
| Racing Promotion | |||||
| Logo included on racing packets and forms | X | X | X | ||
| Logo included in regatta poster | X | X | X | ||
| Opportunity to include promotional materials in registration bags | X | X | X | X | |
| Social Promotion | |||||
| Opportunity to provide event foods | X | ||||
| Opportunity to provide event drinks | X | ||||
| Website Promotion | |||||
| Logo listed on DSA website regatta page w/ URL link | X | X | X | ||
| Social Media Promotion | |||||
| Dedicated Facebook post(s) | 4 per regatta | 2 per regatta | 1 per regatta | ||
| Regatta post mention(s) | X | ||||
| eNewsletter Promotion | |||||
| Event enewsletters mention(s) | X | X | X | ||
- Digital Logos: 2048×2048 max .jpg or .png must be provided by the sponsor.
- Social Media Post: 2048×2048 max image and 150 word max copy must be provided by sponsor.
- Physical Logos + Banners: Must be provided by the sponsor at least a week before the event. Will be returned within a week from the end of the event.
- Dedicated Post: Must provide all media and copy for post.
- Foods + Drinks: Must provide enough for about 50-75 people.
- Registration Bag Products: Must provide enough for about 50 bags
- Ask about additional sponsorship formats.
| Type | Off-Season Social Location Sponsor | Social Presenting Sponsor |
| Price | 10% Tab Discount | $300 |
| Naming Promotion | ||
| Listing as “presented by” in event name | X | |
| Event Promotion | ||
| Banner displayed at event | X | |
| Location Promotion | ||
| 20-30 visitors one weeknight each month (Nov-Mar) | X | |
| Website Promotion | ||
| Logo listed on DSA website socials page w/ URL link | X | X |
| Social Media Promotion | ||
| Dedicated Facebook post(s) | 1 per event | |
| Event post mention(s) | X | X |
| eNewsletter Promotion | ||
| Event enewsletters mention(s) | X | X |
- Digital Logos: 2048×2048 max .jpg or .png must be provided by the sponsor.
- Social Media Post: 2048×2048 max image and 150 word max copy must be provided by sponsor.
- Physical Logos + Banners: Must be provided by the sponsor at least a week before the event. Will be returned within a week from the end of the event.
- Dedicated Post: Must provide all media and copy for post.
| Type | Members Perk |
| Price | Minimum 10% Discount |
| Membership Promotion | |
| Listing on new member welcome packet’s members perks | X |
| Website Promotion | |
| Logo and information listing on DSA website membership page w/ URL link | X |
| Social Media Promotion | |
| Dedicated Facebook post(s) | 3 per year |
- Digital Logos: 2048×2048 max .jpg or .png must be provided by the sponsor.
- Social Media Post: 2048×2048 max image and 150 word max copy must be provided by sponsor.
- Dedicated Post: Must provide all media and copy for post.
Become a Sponsor
Contact us if you are interested in become a Denver Sailing Association sponsor!